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Kim and Juanita talk about one of the 6 Key Building Blocks to Authority Marketing and that is promoting your business. They share key insights including:

It is not about promoting your products and services, it is about producing outcomes for your clients.

– To promote effectively you need your USP (Unique Selling Position). 

– You need to have a plan to promote yourself.

– You should not work on promoting yourself or your business until you have done it for a while, know what you are doing, have your target market firmly in place and have systems for growth. 

– Ways to promote yourself

               – Do Facebook lives on other people’s stream who have the same target   market as you but do not sell the same product

               – Podcasts

               – Speaking engagements

               – Radio

               – TV

 

Have you ever looked at a blank computer screen in frustration because the words won’t come because you are afraid it won’t sound right? Or worse, that it won’t be received well?

Kim spent many years feeling that way after a teacher told Kim that she was, “No good at writing and should stop.”  Discouraged, Kim put writing aside. Then, she came to a crossroads in her life and let those painful words go. She set her words free and let her voice be heard once more. Since then, she has gone on to author five books (with three more on the way this year), two planners, and even a collection of Sudoku books. Most importantly, Kim started RTI Publishing and has helped over one hundred entrepreneurs to become authors and taught them how to use their books to become authorities in their niche and open doors to build their business faster.

Kim understands the power of words and can’t wait to share them with you on the podcast.

Do you want to ask Kim any questions? Join her Facebook group Author To Authority and there you can connect with Kim directly. www.facebook.com/groups/AuthorToAuthority

EP 166- I Got A Book – What Else Do I Need?

EP 166- I Got A Book – What Else Do I Need?

Kim & Juanita start a series of episodes focusing on entrepreneurs who already have books and want to know how to use them to position themselves as Authorities in their niche. In this episode they lay a foundation and also talking about the first key building block and that is Marketing.

EP 164- The Connect, Equip & Encourage Sales System With Kim Thompson-Pinder

EP 164- The Connect, Equip & Encourage Sales System With Kim Thompson-Pinder

In this episode, Kim shares about the simple sales system that she has used to sell over $200 000 in packages to her clients. It is a system that anyone can adapt and the great thing is that is cost nothing to implement except time.

Have you ever looked at a blank computer screen in frustration because the words won’t come because you are afraid it won’t sound right? Or worse, that it won’t be received well?

EP 162- Book Publishing Basics With Kim Thompson-Pinder and Juanita Wootton-Radko

EP 162- Book Publishing Basics With Kim Thompson-Pinder and Juanita Wootton-Radko

In today’s episode, Kim and Juanita talk about when you need to have before you publish your book including having your KDP Account setup, your book properly formatted for both print and Kindle, getting your covers sized right, do you need an ISBN and so much more.

Have you ever looked at a blank computer screen in frustration because the words won’t come because you are afraid it won’t sound right? Or worse, that it won’t be received well?

Ep 161-The Visibility Factor With The Authority Gang

Ep 161-The Visibility Factor With The Authority Gang

In today’s episode, The Authority Gang shares about the importance of visibility and how it grows your business.

The talk about the key elements including your core marketing message, ways to get out there, consistency and how it does not all come at once. If you want to get Samantha’s create your first digital product idea resource go to https://bit.ly/digitalproductidea

Ep 160 Homophones With Juanita Wootton-Radko

Ep 160 Homophones With Juanita Wootton-Radko

Do you ever mix up there, they’re and their? The reason for the confusion is that they are homophones. There are many words that sound the same but have different meanings. How do you know when you are using them correctly? On today’s Writer’s Workshop episode, Juanita shares Juanita gives you some tips to figure it out!